Websites for chiropractors and osteopaths

Websites for chiropractors and osteopaths that respect the ASA

Chiropractic and osteopathy websites have to be careful about what they say they treat, because the advertising rules are specific to your professions. We build sites that explain your work clearly within those rules and make it easy for local patients to book.

The claims rules that catch most sites out

The CAP Code, which the ASA enforces, accepts a limited set of conditions that chiropractors and osteopaths can say they treat without further evidence, mostly musculoskeletal ones such as back and neck pain. Pages that promise help with things outside that list are a common reason practitioners end up with a complaint.

We write within those limits, so you can describe your work with confidence. If you use the title Dr, the site makes clear that you are not a registered medical practitioner.

Condition pages you are allowed to have, written to rank

Within the rules there is plenty to say. A clear page for each condition you can treat, what an appointment involves and what patients can expect, is both what people search for and what reassures them before they book.

Prices, start to finish

What a chiropractor or osteopath website costs

Practice suits most single-practitioner clinics. Grow adds a page for each condition you can treat, which is where most of your search traffic will come from.

Launch

£149 setup, then £29/month

One page done properly. For a practitioner who needs to exist online this month, not next quarter.

  • One professionally designed page
  • Written with you, in your voice
  • Enquiry form straight to your inbox
  • Mobile-friendly, fast, secure
  • Hosting, SSL and updates included
  • Content edits to existing pages, within 5 working days

Grow

£949 setup, then £59/month

10+ pages and the local SEO foundations, for a practice that wants to rank, not just exist.

  • 10+ pages, including condition or service pages that rank on their own
  • Everything in Practice
  • Local SEO foundations: structured data, directory listings, review setup
  • A quarterly check on rankings and what to do next
  • Content edits to existing pages, next working day

All prices are the full price. Start small and move up later by paying the setup difference.

What counts as an edit. Changing what is already on your site: wording, fees, services, hours, contact details, team, a photo swap. Included in your monthly fee, up to 2 requests a month on Launch and 4 on Practice, reasonable use on Grow. New pages, new sections, redesigns and new integrations are quoted separately, and moving up a tier is just the setup difference.

Full detail on every tier is on the healthcare website design page. Want a site you can edit yourself, or running a larger practice? See custom builds.

Found on the map in your town

Most new patients search for a chiropractor or osteopath near them and choose from the map. The Practice tier and above include your Google Business Profile setup, and the same map advice we give physio clinics applies to you.

Booking and new patient forms

We connect the booking system you already use, such as Cliniko, Jane or WriteUpp, so new patients can book their first appointment and fill in their forms before they arrive.

Already have a site?

We keep your domain and move it across, so your address does not change, and we redirect every old page to its new home so nothing you have earned in Google is lost. If your current site does not rank for anything, we will tell you so plainly. We rewrite the content rather than copying it over, because the wording is usually the reason the old site was not working, and your old site stays live until the new one is ready.

Straight answers

Questions chiropractors and osteopaths ask us

Can I mention conditions such as headaches?

Only in the way the rules allow. Some conditions can be mentioned with care, others cannot be claimed at all without strong evidence. We check each one against current guidance with you before it goes on the site.

Can patients book online?

Yes. We connect your existing booking system, such as Cliniko, Jane or WriteUpp, or set one up if you do not have one.

Do you work with osteopaths as well as chiropractors?

Yes. The approach is the same, with wording that fits each profession and its regulator.

Can I edit the site myself?

Not on these plans. You tell us what to change and we do it, and edits to existing pages are included in your monthly fee. If you would rather edit it yourself, our custom builds on WordPress or Squarespace are the better route.

What happens if I want to leave?

There is no long contract. If you cancel, we help you move your site and domain elsewhere rather than holding them hostage. Your domain and your content are yours.

Tell us about your practice

A short call about what you treat and where you are starting from. We will tell you which tier fits, including if it is the cheapest one.

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